Xiaomi introduced itself to the U.S. but knows it isn’t ready for the West just yet
Xiaomi has a lot of work to do before a U.S. launch, and it isn’t in any rush
Xiaomi sold more than 50 million phones in 2014, has dozens of engineers and design staff and is followed by a gigantic diehard fan base. But unless you live in China or India, you probably don’t know that much about it. Of course the more hardcore Android fans among us may have heard of that hard-to-pronounce smartphone maker, but many still haven’t had a chance to see or use one of its phones.
With an invite-only press event Thursday in San Francisco, Xiaomi set out to introduce itself to the U.S. in hopes that it can create some Western interest in the company. After a two hour presentation bringing us up to speed with how Xiaomi operates and its lofty ambitions, the big takeaway for me was that it just isn’t ready to break into this market … yet.
AIVAnet 