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December 19, 2015

Work on the ASUS ZenFone 3 has begun, say multiple sources

by John_A

ASUS_Logo_From_MeMO_Pad_10

Work on the ASUS ZenFone 3 has already begun, according to unnamed ‘Taiwan-based supply chain makers’.

In a report by DigiTimes, it is stated that the third-generation ZenFone will feature fingerprint recognition technology and will be launched in May or June of next year.

Back in March, ASUS CEO Jerry Shen mentioned that the ZenFone 3 would likely feature fingerprint tech, but this is the first we’re hearing of a potential release date.

DigiTimes comments that increased orders could see the price of smartphone fingerprint sensors fall by $5 in 2016, perhaps being one of the reasons why ASUS is looking to add the feature to the ZenFone 3. Despite this, Asus still faces stiff competition from China-based vendors such as Huawei, Xiaomi, Lenovo and Oppo.

Monica Chen writes:

“Adoption of fingerprint recognition technology for smartphones is on the rise and the technology’s penetration in the smartphone market is expected to rise from 30% currently to 50% eventually, the sources said.”

The interesting report also notes that ZenFone smartphones have been selling particularly well in Southeast Asia, India, Brazil, Russia and Taiwan, with sources claiming ASUS is now looking to tackle markets in Myanmar, Cambodia, Egypt and Nigeria.

Almost a year since its release, the ZenFone 2 is still a solid, affordable smartphone, offering a 5.5-inch screen protected by Gorilla Glass 3, expandable storage, 4GB of RAM and a 13-megapixel snapper.

It’s safe to assume that ASUS’ next flagship smartphone will have plenty of other tricks up its sleeve. Our fingers are crossed that the ASUS ZenFone 3 and its rumoured fingerprint technology really impress.

Source: DigiTimes
Via: GSMArena

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