Android shipments reached 1 billion for 2014
Global research and analysis firm, Strategy Analytics, just posted a press release detailing the abundance of Android-powered smartphones that were shipped in 2014. According to the firm, just over 1 billion smartphones running Google’s operating system were shipped.
The exact figure was roughly 1.043 billion, a definite increase to 2013′s 780 million. In comparison, Apple only shipped 193 million smartphones. Trailing a distant third, Microsoft shipped 39 million units.
Strategy Analytics claims this brings the global market share of Android devices to 81%.
To read the full press release from Strategy Analytics, click the “Read more” link below.
BOSTON, Jan. 29, 2015 /PRNewswire/ – According to the latest research from Strategy Analytics, global smartphone shipments grew 30 percent annually to reach a record 1.3 billion units in 2014. Android accounted for 81 percent of all smartphones last year and shipped over 1 billion units worldwide for the first time ever.
Linda Sui, Director at Strategy Analytics, said, “Global smartphone shipments grew 30 percent annually from 1.0 billion units in 2013 to a record 1.3 billion in 2014. Emerging markets, such as China and Indonesia, drove the industry’s growth last year and they will continue to do so through 2015.”
Neil Mawston, Executive Director at Strategy Analytics, added, “Android shipped 1.0 billion smartphones worldwide in 2014, rising from 0.8 billion units in 2013. Android has become the first ever smartphone operating system to ship more than 1 billion units in a single year. Android accounted for a huge 81 percent share of all smartphones shipped globally in 2014, and Apple iOS remains its only serious threat for now. Apple iOS shipped 192.7 million smartphones worldwide in 2014, capturing 15 percent share. The new iPhone 6 and 6 Plus models have recently re-energized Apple’s growth and their bigger-screen designs have swiftly gained traction among wealthy consumers.”
Woody Oh, Director at Strategy Analytics, added, “Microsoft shipped 38.8 million smartphones for a relatively niche 3 percent marketshare worldwide in 2014. Microsoft’s Windows platform dominates PCs, but it continues to struggle in smartphones. Microsoft still lacks multiple major hardware partners to build its phones, while Microsoft’s retail presence in important countries like Chinaremains tiny.”
Exhibit 1: Global Smartphone Operating System Shipments and Marketshare in Q4 2014 [1]
|
Global Smartphone OS Shipments (Millions of Units) |
Q4 ’13 |
2013 |
Q4 ’14 |
2014 |
|
Android |
227.3 |
780.8 |
291.7 |
1042.7 |
|
Apple iOS |
51.0 |
153.4 |
74.5 |
192.7 |
|
Microsoft |
9.6 |
35.8 |
11.3 |
38.8 |
|
Others |
2.3 |
20.0 |
2.6 |
9.3 |
|
Total |
290.2 |
990.0 |
380.1 |
1283.5 |
|
Global Smartphone OS Marketshare (%) |
Q4 ’13 |
2013 |
Q4 ’14 |
2014 |
|
Android |
78.3% |
78.9% |
76.7% |
81.2% |
|
Apple iOS |
17.6% |
15.5% |
19.6% |
15.0% |
|
Microsoft |
3.3% |
3.6% |
3.0% |
3.0% |
|
Others |
0.8% |
2.0% |
0.7% |
0.7% |
|
Total |
100.0% |
100.0% |
100.0% |
100.0% |
|
Total Growth: Year-over-Year (%) |
33.7% |
41.4% |
31.0% |
29.6% |
|
Source: Strategy Analytics |
[1] Numbers are rounded.
The full report, Android Shipped 1 Billion Smartphones Worldwide in 2014, is published by the Strategy Analytics Wireless Smartphone Strategies (WSS) service, details of which can be found here: http://tinyurl.com/9djv7u8.
About Strategy Analytics:
Strategy Analytics is a global, independent research and consulting firm. The company is headquartered in Boston, USA, with offices in the UK, France, Germany, Japan, South Korea, Taiwan, India and China. Visit www.strategyanalytics.com for more information.
Source: Strategy Analytics
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