Beijos to kisses: Retirees teach Brazilians to speak English via video chat
Folks living in retirement communities around the US may have just been given another activity option. As part of the Speaking Exchange project for language schools, creative agency FCB Brazil paired language students with elderly Americans in Chicago for English lessons via video chat. The pilot program joined a school in Liberdade, Brazil with the Windsor Park Retirement Community here in the States. Each session was recorded and uploaded as a private video to YouTube, allowing instructors a way to watch the footage to assess progress. The results are pretty amazing. But don’t take our word for it, a video detailing the project awaits after the break.
Via: Adweek
Source: FCB Brazil (YouTube)
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