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November 17, 2015

Google Play’s minimum purchase price has been reduced in select countries

by John_A

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Nearly two hundred countries have access to Google Play, but no two countries are the same. Consumers and businesses differ from market-to-market. The Play Store, according to Google, is faced with “unique challenges and opportunities” in every market. Pricing is an area that is especially sensitive to change.

Google has decided that now is the time to reduce the minimum purchase price for apps and in-app purchases in seventeen countries.

  • Brazil: R$ 0.99 (was R$2.50)
  • Chile: CLP $200.00 (was CLP $500.00)
  • Colombia: COP$ 800.00 (was COP$ 2000.00)
  • Hungary: Ft 125.00 (was Ft 225.00)
  • Indonesia: Rp 3,000.00 (was Rp 12,000.00)
  • Malaysia: RM 1.00 (was RM 3.50)
  • Mexico: MXN$ 5.00 (was MXN$ 9.90)
  • Philippines: ₱15.00 (was ₱43.00)
  • Poland: zł1.79 (was zł2.99)
  • Peru: S/. 0.99 (was S/. 3.00)
  • Russia: руб 15.00 (was руб 2.00)
  • Saudi Arabia:﷼ 0.99 (was 2.00﷼)
  • South Africa: R3.99 (was R10.00)
  • Thailand: ฿10.00 (was ฿32.00)
  • Turkey: ₺0.59 (was ₺2.00)
  • Ukraine: ₴5.00 (was ₴8.00)
  • Vietnam: ₫6,000 (was ₫21,000.00)

Developers can head into the Google Play Developer Console right now to alter their pricing.

Source: Android Developers

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