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May 4, 2015

Samsung enlists Yves “Jetman” Rossy for latest publicity stunt

by John_A

S6-NextIsNow_Jetman_Inside_Title-Image

Samsung’s Galaxy S6 and S6 Edge have been out for some time now, and from what we can tell so far, sales have been quite positive. Of course, that doesn’t mean the company will sit back and let the devices sell themselves. In an effort to both advertise the Galaxy S6 and push its new “Next is now” campaign, Samsung has released a new ad featuring Swiss pilot Yves “Jetman” Rossy.

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The Jetman became extremely popular in the 2000’s when he invented an individual jetpack with carbon-fiber wings, which later led him to flying his invention over the Alps in 2008. In his newest endeavor, he’s helping Samsung showcase the Galaxy S6’s fast charging feature. Take a look at the video attached below.

The Jetman promotion isn’t the only advertisement the company is planning to release, though. As part of the “Next is now” campaign, Samsung will release an ad featuring artist Marco Brambilla on May 11th and daredevil selfie-taker Daniel Lau on May 18th. We’ll be certain to let you know when the new advertisements are unveiled.



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