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July 15, 2014

Fitbit’s Tory Burch jewelry makes your activity tracker slightly more fashionable

by John_A

Fitbit jewelry from Tory Burch

Even though activity trackers are all the rage, few would call them fashion items. Do you really want explain why you’re wearing something so gauche at a wedding or high-brow luncheon? Fitbit isn’t happy to have its devices treated as eyesores, though — it’s teaming up with designer Tory Burch to launch jewelry that makes the Flex tracker a little more suitable for upscale gatherings. The newly available collection starts off with a $38 printed silicone bracelet that, to be frank, is just a small step above (?) what you get out of the box; it’s more for casual situations than formal galas. If you’re up for something more luxurious, you can spring for a brass bracelet or pendant for $195 and $175, respectively. With that said, it’s hard to see a truly style-conscious person picking these up in the first place, no matter how nice they look. Many attempts at shoehorning fashion into technology haven’t fared well, and there’s a good chance that you’ll still look a bit silly with a tracker hanging from your neck. May I suggest using your phone instead?

Filed under: Peripherals, Wearables

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Source: Fitbit, Tory Burch

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