Hulu makes it easier to find what’s on its live TV service
Hulu keeps refining its live TV service, introducing new changes to the interface and programming aimed at helping its customers find things they want to watch, whether live or on-demand. The streaming service is available on a ton of devices, including Roku, Xbox 360, Fire TV and your Mac or PC via the web. The company is adding features to its refreshed interface, too. Today, head of experience at Hulu, Ben Smith, announced a new channel guide that’s been added to the web version of Hulu to help you find what’s on live TV more easily than before.
You can get to the new guide by clicking on the icon in the lower left corner while watching Hulu on the web, or just hovering your mouse cursor near the left side of the browser window. Once in the guide itself, you can browse through your channels or click on the arrow to see what’s next. You simply click on any channel logo or program name to start watching.
Smith notes that Hulu users watch a lot of live sports on the web; making it easier to find more of this type of content was an important improvement for the company. Hulu has also created some single-page curated sections for College Football and NFL games, as well as recommending games with teams you’ve added to your preferences in My Stuff. Apparently it’s working, as Smith says that Hulu’s live TV service has seen an increase of 70 percent since the start of August.
The new channel guide should roll out to other platforms “in the coming months,” says Smith, as Hulu wants to see how its customers use it, first. “You’ll also see our content recommendations continue to evolve to more clearly help you keep up on the shows you watch every week, easily resume the show you’ve been bingeing on, and have more control over what content is recommended to you,” he said in a blog post.