Skip to content

October 6, 2017

Amazon is opening a Tokyo pop-up bar to promote booze sales

by John_A

Amazon loves dealing with booze in Japan. In 2016, it launched a free Sommelier service for those who just can’t choose which wine to buy. Now, it’s opening a pop-up bar in Ginza, Tokyo’s high fashion center and home to its ritziest establishments, to promote liquors sold on its local website. The e-retail giant said the 78-seater bar will serve drinks from across the globe, even those not available to the public yet. It will use an ordering system that suggests drinks, though it will also employ wine experts for those who’d prefer to get advice with a human touch.

In the US, Amazon has been crossing over to the brick-and-mortar world by building bookstores, drive-through grocery stores and making huge acquisitions. If a wine bar is more your thing, and you’ll be in Japan soon, though, you can visit Amazon’s pop up near the Emporio Armani store in Ginza. It will be around for 10 nights (from 5 to 11PM) starting on October 20th.

Via: Bloomberg

Source: Amazon

Advertisements
Read more from News

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

Note: HTML is allowed. Your email address will never be published.

Subscribe to comments

%d bloggers like this: