Skip to content

February 18, 2017

Twitter and Showtime stream a boxing match at 9PM Eastern

by John_A

Twitter is no stranger to livestreaming sports, but it still has opportunities to break new ground. The social network is teaming up with Showtime to stream its first-ever boxing match. Tune in to Twitter on desktop or mobile tonight (February 18th) at 9PM Eastern and you’ll see a trio of fights, headlined by former champion Adrien Broner squaring off against Adrian Granados. You can only watch in the US and Canada, but you won’t have to log in to watch the pugilists in action.

Don’t expect to see boxing on a regular basis. Showtime is using the Twitter stream as a complement to a free preview weekend — it’s a sales tool for the TV network rather than a new delivery method. Still, the deal is something of a coup for Twitter, whose partnerships with broadcasters tend to involve news networks. It suggests that Twitter could be a go-to online destination for channel previews, and not necessarily in sports. And that could be particularly important for a company that’s still struggling to turn a profit and grow its user base.

Via: TechCrunch

Source: Showtime Boxing (Tumblr), Twitter

Read more from News

Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s

Note: HTML is allowed. Your email address will never be published.

Subscribe to comments

%d bloggers like this: