Samsung takes new shot at Apple in latest video
Samsung’s marketing execs seem to really enjoy taking digs at Apple. They recently took on the iPhone’s lack of wireless charging capabilities. Now they are going after one of the biggest differences between the iOS operating system and Google’s Android that powers Samsung’s TouchWiz interface – customization.
Samsung’s new video says users should be able to enjoy a phone that reflects themselves. One way to achieve this is through the customization of themes and icons amongst other settings. Samsung encourages users to figure out how to make their Galaxy devices unique and in the process points out how Apple’s users do not get this ability.
You can check out the video below. Notice that Samsung includes a new #OptionsIncluded hashtag in this ad.
Click here to view the embedded video.
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