Regarding Apple Watch trademark and Switzerland
There’s a trademark in Switzerland that might complicate an Apple Watch launch in that country — except Apple has yet to announce one.
The trademark, for a logo showing a stylized image of an apple with the word “APPLE” in italics cutting horizontally across the middle, was filed in 1985 and expires this December.
The trademark is in the news thanks to RTS and Reuters, who picked up their report yet somehow managed to misidentify the nature of the intellectual property claim as a patent instead of a trademark.
All of this is currently moot, however, because Apple hasn’t announced an Apple Watch launch for Switzerland yet. That means there’s nothing to “hit” and really no story at all. Not unless and until Apple announces a launch for Switzerland that comes before the expiration date on the trademark.
For now, we have 9 countries enough to worry about come pre-orders on April 10 and release on April 24.
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