Amazon celebrates its Ring acquisition with $100 smart doorbells
Amazon’s acquisition of connected home company Ring is complete, and to celebrate, the online retail giant is offering a nice deal. You can now get a Ring Wi-Fi Enabled Video Doorbell in Satin Nickel for just $100. At the time of writing, the doorbell is currently not in stock until April 25, 2018, so people have clearly been taking advantage of this deal. This new pricing is permanent, not just a promotion.
It’s important to note this is for the original Ring doorbell, which was previously $133 on Amazon. The more recent Ring 2 doorbell retails for $199. The first iteration of the Ring doorbell is also £89 in the UK as a part of this price cut.
Ring isn’t the only smart home-related company that Amazon has purchased recently. It also acquired Blink, with its smart doorbells and wireless security cameras, back in December. And it recently expanded the service area of its Amazon Key smart lock program. All in all, Amazon has become a major player in the connected home market, and it will be interesting to see what the company does next.
Update: This article was corrected to clarify that this is not a temporary promotion. It is a permanent price cut.
Source: Business Wire