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October 3, 2016

StubHub Becomes First Ticketing App on Apple TV

by John_A

StubHub is coming to Apple TV, marking what it says is the first ticketing app on the tvOS App Store. The app has been specifically designed for the fourth-generation Apple TV, enabling users to browse, search, and purchase tickets for sports games, concerts, theater and comedy shows, and other U.S. events from the couch.

StubHub, owned by eBay, is a popular online marketplace for buying and selling tickets for events, including NFL, MLB, NBA, and NHL games, concerts by artists such as Adele and Drake, WWE and UFC fights, comedy shows by the likes of Amy Schumer, and more. Tickets can be searched for by genre, artist, team, or venue.

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StubHub for Apple TV takes advantage of the big screen with a highly visual design intended to motivate couch sitters to get out:

The design was tested and iterated through several rounds of user feedback, in which StubHub designers added the side-scroll interface for browsing within a seating section of a specific event, and included high-resolution seat maps on the listing cards so consumers could get a clear idea of the view from the section in which they were considering tickets.

StubHub for Apple TV does not appear to be available on the tvOS App Store just yet, but it should be rolling out soon.

Related Roundups: Apple TV, tvOS 10
Tags: tvOS, StubHub
Buyer’s Guide: Apple TV (Caution)
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