Verizon team-up will create a mobile video service for teens
Apparently, Verizon doesn’t believe its go90 video service is hip enough. It just bought a minority stake in AwesomenessTV, and plans to work with the DreamWorks-owned firm to create a “premium” short-form mobile video service as part of go90. Verizon isn’t saying what the content will entail, but it isn’t shy about who it’s targeting — the carrier likes that AwesomenessTV caters to “Gen Z and millennials” (read: teens and twentysomethings), and it wants in on the action. The project doesn’t have a launch date, but it’ll unsurprisingly be exclusive to Verizon’s US-based platforms.
Source: Verizon (PR Newswire)
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