YouTube’s viewership on mobile devices continues to grow
Since 2006, there has been nothing but growth for YouTube. The service continues to generate a massive amount of money for Google because of ad revenue backed by views. Really, YouTube has shown no signs of slowing down.
Omid Kordestani, Google’s chief business officer, commented on YouTube’s performance on mobile devices:
“On mobile, the average [YouTube] session is now over 40 minutes.”
That is nearly an hour of being on YouTube with a phone or tablet. Personally, I use YouTube for no more than ten minutes at a time; however, there are plenty of people glued to YouTube for all it offers (such as YouTube Kids and YouTube Gaming). YouTube is starting operate as an on-demand video streaming service of its own. Also, Kordestani noted that the service reaches more people in the 18-49 demographic than any cable network in the United States.
Via: Wired
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