How the Microsoft Band will beat Apple’s Watch
Am I really positing that the Microsoft Band will beat the Apple Watch? Yes, I am.
How will they accomplish this you ask? While Apple is diligently courting the elite, Microsoft is purposefully launching out into the deep, and they are aiming to commandeer the seas.
Today Apple is priming the masses for the Watch’s maiden journey into the “waters of wearables” (see our coverage on iMore). Microsoft by contrast is more subtly and methodically building a system to immerse itself in the developing currents that are directing the wearables market.
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