Apple Launching ‘iOS In The Car’ Next Week With Ferrari, Volvo and Mercedes-Benz
Nearly a year after it was announced, Apple appears ready to introduce launch partners for its “iOS in the Car” initiative, according to a report in the Financial Times. The piece claims Volvo, Mercedes-Benz and Ferrari — where Apple Senior Vice President Eddy Cue is a board member — will be Apple’s initial partners.
Though it does not mention iOS in the Car by name, the article claims drivers will be able to use Apple Maps for navigation on the car’s in-dash screen, as well as watch movies, listen to music, make calls and send text messages through the system with full Siri integration.
The FT says the announcement will be made at the Geneva Motor Show next week, one of the premier motor shows on the calendar.

The technology group will next week launch its first in-car operating system with Ferrari, Mercedes-Benz and Volvo as it attempts to take the lead in a fierce race to dominate tomorrow’s smart cars.
[…]
The deal marks the first time that Apple is embedding its software in devices other than its own branded products. The choice of the Ferrari, Volvo and Mercedes-Benz is seen to be in keeping with the US tech group’s high-end phones.
Apple executives have said in the past that iOS in the Car is “very important” to the company and is an essential “part of the ecosystem”. At it’s WWDC keynote last year, Apple claimed it was working with a number of partners including Honda, Nissan, Chevrolet, Hyundai, and more, in addition to Ferrari, Volvo and Mercedes. It was reported earlier this year that iOS in the Car had been plagued by organizational issues but, if the FT report is accurate, it would appear the project is quickly moving towards a public launch.![]()
Best Buy Offering Free 16GB iPhone 5s With Trade-In of iPhone 4s or 5 [iOS Blog]
Best Buy is introducing another special deal this weekend, offering a minimum of $150 for trade-ins of working iPhone 4s and iPhone 5 smartphones. Customers must buy a new smartphone with two-year contract on AT&T, Sprint or Verizon, however. The offer is good through the end of the day tomorrow, March 1. The chain has also reduced the price of the base 16GB iPhone 5s to $150 to match the buyback.

With a number of carriers moving away from two-year contracts for its customers — instead focusing on non-subsidized, but cheaper, monthly plans — it may be affecting the bottom line of retailers like Best Buy because plans like AT&T Next do not, in many cases, require customers to pay money up front.
For upgrade-eligible iPhone-owners looking to move to the iPhone 5s, this promotion could be an inexpensive way to do that.![]()
Tim Cook Angrily Rejects Political Proposal Asking for Profits-First Policies
During Apple’s annual shareholder’s meeting today, CEO Tim Cook angrily rebuffed a representative from the National Center for Public Policy Research or NCPPR — a conservative think tank — that asked the company to disclose the costs of its sustainability programs, such as solar energy facilities, and to embrace a corporate policy that focused on profits above all else.
The representative asked Cook about the impact of the company’s renewable energy programs on its bottom line, and also asked Cook to commit to only undertaking projects that were explicitly profitable.
The CEO did not take this well, according to a report from MacObserver, which said that Cook’s body language changed significantly and his gentle and controlled speaking style gave way to a rapid-fire response.
What ensued was the only time I can recall seeing Tim Cook angry, and he categorically rejected the worldview behind the NCPPR’s advocacy. He said that there are many things Apple does because they are right and just, and that a return on investment (ROI) was not the primary consideration on such issues.
“When we work on making our devices accessible by the blind,” he said, “I don’t consider the bloody ROI.” He said that the same thing about environmental issues, worker safety, and other areas where Apple is a leader.
Finally, Cook looked at the questioner and said “if you want me to do things only for ROI reasons, you should get out of this stock.”
Following the meeting, the NCPPR released an incendiary press release that is heavily critical of Cook, flaming that shareholder value is destroyed in favor of efforts to combat climate change.
Note: Due to the political nature of the discussion regarding this topic, the discussion thread is located in our Politics, Religion, Social Issues forum. All forum members and site visitors are welcome to read and follow the thread, but posting is limited to forum members with at least 100 posts.![]()
Apple to Charge Fees for Out-of-Warranty Chat Support
Apple is planning to institute fees for users that are seeking online chat support for out-of-warranty products, reports 9to5Mac. The company has reportedly been working on a new web payment system that includes a paid chat support feature as well as a function allowing customers to schedule product repairs and replacements.
Currently, customers can use Apple Support’s online chat feature at no cost to receive technical support on out-of-warranty products that are not covered by AppleCare, but the new rules would bring chat support under the same umbrella as Apple’s phone support, which does carry fees for products with expired warranty periods.
All of Apple’s products receive 90 days of phone support at purchase, which can be extended to three years with AppleCare. Customers seeking over-the-phone help for out-of-warranty products must pay a fee between $29 and $49. A similar fee of $19.99 will be required for chat support going forward, though users will be able to request an exception to the fee.
Apple has also developed a system that will allow customers to make payments via its support website, and that system will be used to set up hardware repairs and replacements via chat.
Using the new web payment system, we’re told Apple plans to offer the ability to set up hardware repairs via chat that require a hold on a credit card or pay per incident fee. Rather than having to call in, users will be sent a link that’s live for 24 hours in order to complete the payment.
Chat fees reportedly began appearing in August following Apple’s support site redesign that introduced 24/7 live chat, but thus far, employees have been instructed to grant exceptions on all support requests up to the official launch of the paid service.
Apple’s new chat support policies may go into effect as soon as next week, but the company will reportedly be waiving fees for iCloud issues and accidental damage cases where users are requesting to purchase repair or a replacement via chat.![]()
Tim Cook Says Apple’s Sapphire Facility Is for ‘Secret Project’
When asked about Apple’s U.S. manufacturing efforts during a question-and-answer session with Apple shareholders today, CEO Tim Cook said the company’s new sapphire production facility was for a “secret project” that he couldn’t talk about, according to a report in The Wall Street Journal.
Cook did not give any more information, but did say separately that the company is working on “extensions of what we’re already doing” and also “things you can’t see”. He reiterated that secrecy is important because Apple is “getting ripped off left, right and sideways” by competitors.
In response to a question about manufacturing in the U.S., Cook pointed to a plant a supplier recently opened in Arizona to produce sapphire exclusively for Apple. There’s been speculation that Apple may use the super-hard sapphire to produce scratch-resistant screens for future iPhones. Cook said the Arizona facility was a “secret project” that he couldn’t talk about.
But then, he said other Apple suppliers “already make” glass for iPhones in the U.S. An Apple spokeswoman declined additional comment.
Apple routinely denies having any particular new project in the works, so it’s possible that a future iPhone model with an ultra-durable sapphire screen is the “secret project” to which Cook is referring, though there are a number of other possibilities for sapphire crystal including a potential smart watch product.
Cook previously confirmed that the plant would make sapphire, but the company has thus far refused to say anything more about it. He also said that investors should plan to hold Apple stock for the long term, saying to investors looking for a quick turnaround, “I encourage you not to invest in Apple.”![]()
New Apple TV Product Will Include Video Game Support, Launch Date Unclear
Apple’s much-rumored revamped Apple TV product will be revealed “any week now” according to a new report from the Financial Times, though notable Apple journalist Jim Dalrymple poured water on a separate report, saying an Apple TV will not be launching soon.
Though a launch date is uncertain, rumors have indicated the redesigned Apple TV product will include support for games, which the Financial Times confirms. It may also include a fully-fledged App Store, bringing apps to the set-top box for the first time.
The significantly redesigned hardware will include greater support for video-games, already a popular pastime on its iPhones and iPads, as well as other new features which could include bringing its App Store to the TV set for the first time.
The release, which was delayed from the end of last year, could come “any week now”, this source said. Apple has not commented on the rumours.
Rumors of a revamped set-top box first began appearing in early 2013, with TechCrunch‘s MG Siegler pointing towards an Apple TV product with a focus on gaming. Later in the year, hints of a delay surfaced, and it appears that the product was indeed scheduled for a 2013 launch that was later pushed back to 2014.
A recent report from Bloomberg suggested Apple was on the verge of revealing a new set-top box, possibly at some point in April, but indicated an actual product launch might come somewhat later in the year, which could potentially account for the discrepancy between launch reports from the Financial Times and other media outlets and a “Nope” from Jim Dalrymple.
In addition to games and support for Apple’s iOS 7 controllers, other Apple TV rumors have pointed to a hardware product that combines the Apple TV with the router features of the existing AirPort Express. It has also been suggested that Apple is planning to work in conjunction with cable companies to build an Apple TV interface over existing cable content, essentially replacing the cable box.
Earlier today, Tim Cook told shareholders that the Apple TV generated $1 billion during 2013, counting hardware sales and movie/TV show rentals. He also noted that it was “a little more difficult to call [the Apple TV] a hobby these days” given its ever-increasing growth.
The company has also began offering a $25 gift card with the purchase of an Apple TV, possibly in an effort to clear out existing inventory ahead of a new product launch, and the Apple TV has also gained its own product section on Apple’s online storefront.![]()
New Apple TV Not Imminent Despite $25 Gift Card Promotion [Mac Blog]
Earlier today a reports indicated Apple’s $25 gift card with the purchase of an Apple TV promotion could be an effort to clear out stock ahead of an imminent updated Apple TV launch, which notable Apple journalist Jim Dalrymple has just said is not the case.
According to one of his famous “Nope” posts, Apple does not have plans to release a new Apple TV in the immediate future. Specifically, Dalrymple clarified to MacRumors that the company is not on the verge of launching a revamped Apple TV next week, but he does not appear to refute reports suggesting a redesigned box could come in later in the year, possibly ahead of Apple’s Worldwide Developers Conference.
While the promotion led to some chatter about an immediate Apple TV product launch, the majority of Apple TV reports over the course of the last month or two have pointed towards a revamped Apple TV that might be revealed at some point in March or April. Bloomberg has suggested the new Apple TV could be revealed in April with a launch coming later in the year, while the Financial Times has just released a similar report pointing towards a launch ahead of WWDC in June.
Though an updated Apple TV will not come in the immediate future, a launch later in the year has not been ruled out. It is clear that Apple is working on some kind of update to the product, with rumors hinting at the new Apple TV gaining gaming support and possibly a full App Store.![]()
Daily Roundup: Ashton Kutcher designs smartphones, March Madness on WP8, and more!
You might say the day is never really done in consumer technology news. Your workday, however, hopefully draws to a close at some point. This is the Daily Roundup on Engadget, a quick peek back at the top headlines for the past 24 hours — all handpicked by the editors here at the site. Click on through the break, and enjoy.
Ashton Kutcher and Lenovo designing smartphones
It looks like Ashton Kutcher and Lenovo are ready for round two. A marketing executive told Recode that the dynamic duo are working together again, this time on a line of special edition smartphones.

Fed Chairwomen says it can’t regulate Bitcoin
Between recent issues at Mt. Gox and a request for banishment by a US senator, Bitcoin is awash in controversy. But according to Fed Chair Janet Yellen, the digital currency lies outside of the central banking system and can’t be regulated by the Federal Reserve.
Apple TV buyers get iTunes credit
Apple rarely offers discounts on its products, but the company’s new US promo gives Apple TV buyers $25 iTunes credit to jumpstart their media library. Hurry, though, because it ends March 5th.
March Madness Live app arrives on Windows Phone
The March Madness Live app has been on Android and iOS for ages, but now Windows Phone 8 users can join in the fun. The app itself is free, but certain games still require a cable subscription to view.
Filed under: Misc
Apple Compiles iOS Development Resources in New ‘Designing Great Apps’ Hub [iOS Blog]
Apple is making it easier for developers to find the resources they need when designing their iOS apps. The company added a new “Designing Great Apps” hub to its developer website that includes both videos and documentation on iOS user interface design, transitioning to iOS 7 and more.
Exceptional user experience is a hallmark of Apple, and a distinguishing feature of apps built for iOS and OS X. Review the resources below to learn how to build the polished, engaging, and intuitive apps that Apple customers have come to expect.
The content in this section is a compilation of existing material that Apple pulled together specifically for its developers. The documentation is available to read without restriction, while videos, which are pulled from previous WWDC developer sessions and iOS 7 Tech Talks, require a developer account to watch.
Quality apps are the hallmark of the iOS App Store, which had over one million iPhone apps and over 500,000 native iPad apps as of January 2014. iOS owners are active in the App Store, spending over $1 billion and downloading almost three billion apps in December 2013 alone. ![]()
Apple Sold $1 Billion in Apple TV Boxes in 2013, Cook Says ‘Difficult to Call It a Hobby’
During Apple’s annual stockholders meeting in Cupertino today, Apple CEO Tim Cook revealed that Apple sold more than $1 billion worth of its Apple TV set-top box in 2013, putting sales at close to 10 million units for the year.
This is a roughly double the 5 million it sold in fiscal 2012, which was double its Apple TV sales in 2011. Cook has traditionally called the Apple TV a “hobby”, but said today that “it’s a little more difficult to call it a hobby these days”. Horace Dediu created a chart showing the impressive growth of Apple TV sales over the past several years, making it the fastest growing device in Apple’s hardware lineup.

It has been repeatedly rumored that Apple is working on an improved set-top box and also a full-fledged television set. A new set-top box is expected to be introduced in the next couple of months, though it’s unclear when the device itself would go on sale. A recent report said Apple would be introducing an SDK for Apple TV application development with an accompanying App Store launching to the public later in 2014.
Apple also launched a sale on the Apple TV at the company’s online and retail outlets in the U.S., giving out a $25 iTunes Gift Card with purchase of the $99 device — an unusual move for the company which only rarely offers sales on its devices.![]()












