Apple’s Jony Ive gets his panties in a bunch over a puppet soundboard

Sticks and stones will break my bones, but words will never hurt me.

I guess Apple’s lead designer Jony Ive never heard this nursery rhyme before.

If you don’t know who Jony Ive is, now is the time to come out from under that rock and learn that he is the Chief Design Officer of Apple, the most valuable company in the world. He has been credited with designing the iPhone, iPad, Macbook, and iPod amongst many other incredible products. He’s a British Knight(which I think is super cool), award winning designer and Honorary Fellow. Jony has set the course for the design of many products we use today.

Sadly, he is also too cool to let people make fun of him. I guess his successes allow him to cry over little old normal people who decide to poke fun at him. Amy Hoy and Thomas Fuchs, both now famous, are credited with creating a puppet and soundboard of Jony Ive that went viral after yesterday’s Apple event.

After gaining much attention with the soundboard and puppet, Hoy and Fuchs got a phone call from Apple’s big and bad lawyers asking that she take the soundboard down. Apparently Ive was offended.

“We’re fans,” Hoy says. “Jony Ive was just supposed to be silly fun. Like, my friends tease me about my chair addiction. We teased Jony about his dramatic delivery. Wink wink, nudge nudge. It was never meant to be mean. There was no legal threat, just a personal request. So… we took it down.”

Sure, I know Ive is way cooler than I will ever be in a million lifetimes. He has more money than I can even imagine. The dude gets to call himself a knight! If I were a knight, I would definitely carry a sword.

But come on, grow some skin. You’re famous. People respect you. Let them have some fun.

This type of behavior definitely proves to me that Apple now cares more about looks and keeping a good image than letting their work define who they are. I sure do miss the days of my personal hero, Steve Jobs, who is credited with being a revolutionary. Back when Jobs created the iPhone, iOS, and the App Store, amongst other things, Apple actually did revolutionize the world and their products spoke volumes about who they were.

The iPhone modernized the smartphone and brought it to the masses. There was absolutely zero need to make up new terms like “Retina display(HD),” “3D Touch(force touch),” “ion-hardened glass(Gorilla glass),” or “the Pencil(stylus).” Sadly Apple likes to steal products that already exist and rename them like they created them. I bet at their next event they rename the wheel to the Apple Round, and they also come up with some new name for sliced bread(I couldn’t come up with a funny term, so put some suggestions down in the comments for others to laugh at).

It is now more clear than ever that Apple needs marketing tricks and stunts to fool their customers into believing they own the best products.

I used to be a huge Apple fanboy, because at one point they actually were better. I sure do miss Steve. We were a much better world with him than without, and I sure do miss the real competition that pushed Google to do great things.

As big as Steve Jobs was in this world, he was still a human. I remember emailing him about my disappointment in the direction Apple was going, and he actually emailed me back, TWICE. Sure it could have been some employee who had access to the email account, but I do believe it was him. Boy, do I miss those days when Apple was great.

I know this is an Android website and this post really isn’t relavent to Android, but many of us Android fans used to be fans of Apple at one point and most likely share the same sentiment.

Read this post while you can. There’s a chance it might get taken down because Apple doesn’t like it.

At least we have good ol’ Google.

Source

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First Unboxing of New Apple TV Shows off Packaging, Device and Remote

Despite not arriving until the end of October, YouTuber Andru Edwards has gotten ahold of the fourth-generation Apple TV and unboxed it on video. The video, which appears to be the first unboxing of the device, offers a glimpse at the new packaging for Apple’s new set-top box.

The new Apple TV’s packaging is all-black and features a picture of the top of the device on the top of the box. Once opened, the user is presented with the Apple TV box and the brand new Siri Remote. Underneath those are a Lightning cable to charge the new remote and a power cable.

Edwards, who says he received his Apple TV on the day of Apple’s “Hey Siri” event, then provides a closer look at both the set-top box and remote.

The fourth-generation Apple TV will be available at the end of October. It’ll be priced at $149.99 for the 32 GB option and $199.99 for the 64 GB option.

Tim Cook is Stephen Colbert’s next ‘Late Show’ tech guest

Stephen Colbert continues to rack up high-profile tech guests for The Late Show and the latest is none other than Apple CEO Tim Cook. Of course, Colbert announced it in the most new-Colbert way possible: Smiling for the camera, talking into his Apple Watch in a Twitter photo and asking Siri to pencil the Cupertino boss in for next Tuesday, September 15th. It probably isn’t a far cry to expect the iPhone 6S and iPad Pro will be major points of conversation, but anything’s possible. Set your DVRs, folks.

“Siri, put Apple CEO Tim Cook on my calendar for Tuesday, Sept. 15. Oh, and come up with some questions to ask him.” pic.twitter.com/mXutum0Bp6

— Stephen Colbert (@StephenAtHome) September 12, 2015

[Image credit: AFP/Getty Images]

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Cellphones, Home Entertainment, Tablets, HD, Mobile, Apple

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Via:
9to5 Mac

Source:
Stephen Colbert (Twitter)

Tags: apple, cbs, ceo, hdpostcross, latenight, mobilepostcross, stephencolbert, thelateshow, timcook

Apple Explains Privacy Policy Behind ‘Hey Siri’ and Live Photos

Recently, Apple has been quick to point out that security and privacy for its users is a priority for the company, repeatedly noting that Apple does not rely on serving ads based on user data to make money. Yesterday, Apple announced two new features, Live Photos and ‘Hey Siri’, that have raised questions about the privacy and security about the features. The company explained its privacy procedures to TechCrunch.

Live Photos are treated like any other photo or video on an iPhone, which means that the Live Photo is encrypted at all times. The only way a Live Photo leaves a device is when a user decides to share it or selects to use iCloud. Live Photos record the 1.5 seconds before and after your picture, though Apple says the camera is restricted in what it can save.

“Although the camera is “recording” while you’re in Live Photo mode, the device will not save the 1.5 seconds before until you press the camera button,” says Apple. “The pre-captured images are not saved to the user’s device nor are they sent off the device.”

This means that the camera is always recording the last 1.5 seconds of footage it sees, though it will continuously delete that footage unless it’s “saved” when a user takes a photo. The 1.5 seconds after a photo is taken is also saved when a user takes a photo. Live Photos is turned on by default, but a user can turn it off by clicking the orange Live icon in between the HDR and timer icons.

Hey Siri allows a user to active Apple’s personal assistant with their voice, which means that the iPhone has to constantly “listen” for a user’s vocal activation. However, Apple tells TechCrunch that nothing a user says is recorded until Hey Siri is activated.

The feature can only be activated in a two-step matching process. First, the iPhone must “hear” the general “Hey Siri” activation phrase. The phone then must match that activation phrase with the personalized way the user says “Hey Siri”, which prevents the feature from activating when other people say the phrase. If the phone “hears” “Hey Siri” but it’s not a vocal match for its owner, the feature will not activate. This process is done locally on the device, and no audio is sent off of the iPhone.

After “Hey Siri” is activated, the privacy and security protocols in place work similarly to how Siri works now. Audio is sent off to Apple and associated with a device using a random identifier rather than an Apple ID or other personal information. If a user turns off Siri, Apple will delete all the User Data associated with the random identifier.

“Hey Siri” is an optional feature that a user must opt into during iOS 9’s setup process. Users, if they choose, can opt to never enable the feature.

The full explanation, including descriptions directly from Apple, can be read at TechCrunch.

Designer Rebecca Minkoff Debuts iPhone-Charging Wallet and New Apple Watch Bands

As New York Fashion Week gets underway, designer Rebecca Minkoff has debuted a new set of fashion-focused tech accessories for Apple’s iPhones and Apple Watch. The fashion brand teamed up with accessory maker Case-Mate to create the new line of products (via Mashable).

Minkoff debuted a trio of new Apple Watch bands retailing from $80 to $100. The first band is a snakeskin leather band, the second is a leather double wrap and the third is a traditional leather band with designs etched into it.

The fashion brand also debuted a set of phone-charging wallets and wristlets, which Minkoff says will provide two and half full charges for iPhone. The first is a charging wristlet folio that retails for $120 that’ll come in black, cobalt and almond. The second is a fringe cross body that retails for $100 and works with both iPhone 6 / 6s and 6 / 6s Plus.

All of the new accessories will launch tomorrow, September 12 on Case-Mate.com and RebeccaMinkoff.com.

Tim Cook to Appear on ‘Late Show with Stephen Colbert’ September 15

Just under a week after Apple’s “Hey Siri” event, Tim Cook will appear on the new Late Show with Stephen Colbert on Tuesday, September 15, the late night host revealed on Twitter. Colbert’s announcement included a picture of him “using” Siri on his Apple Watch to remind him of the interview.

"Siri, put Apple CEO Tim Cook on my calendar for Tuesday, Sept. 15. Oh, and come up with some questions to ask him." pic.twitter.com/mXutum0Bp6

— Stephen Colbert (@StephenAtHome) September 12, 2015

http://platform.twitter.com/widgets.js
Colbert’s Late Show has made an effort to not only speak with celebrities like George Clooney, but also politicians like Vice President Joe Biden and tech CEOs like Tesla’s Elon Musk and Uber’s Travis Kalanik. Thus far, Colbert’s interviews with tech luminaries have seen him ask both pointed questions, like why Uber is pursuing self-driving vehicles if it claims to be creating better jobs for taxi drivers, and sillier ones, like if Musk is a super villain. It’s likely Cook’s interview will broach Apple’s newly announced products: the iPhone 6s and 6s Plus, the new Apple TV and the iPad Pro.

The Late Show with Stephen Colbert airs every weeknight at 11:30 p.m. on CBS, with the show uploading both interviews and extended interviews on its YouTube channel the morning after.

Apple Letting Developers Submit iOS 9, OS X El Capitan and WatchOS 2 Apps for Review

Apple today announced that it is now allowing developers to submit apps for review that take advantage of the new features in iOS 9, OS X El Capitan, and watchOS 2 as the company prepares to launch iOS 9 and watchOS 2 to the general public next Wednesday.

Developers are also able to seed apps with iOS 9 and watchOS 2 features to external beta testers using TestFlight. Prior to today, only internal testing was available, giving developers little time to beta test their apps.

You can now submit your apps that take advantage of the latest features in iOS, OS X, and watchOS. Build your apps using Xcode 7 GM seed, test with the GM seeds of iOS 9, OS X El Capitan, and watchOS 2, and submit them for review.

Apple normally allows developers to begin submitting apps directly after golden master versions of new software are released, but this year, the iOS 9, watchOS 2 and OS X El Capitan GMs were released on Wednesday, but submissions were not allowed until this afternoon.

Following reviews by Apple’s App Store review team, iOS 9 and watchOS 2 apps will begin appearing in the iOS App Store in time for the iOS 9 launch.

iOS 9 and watchOS 2 will be released on Wednesday, September 16. OS X El Capitan will be released two weeks later on Wednesday, September 30.