Samsung denies rumours of Galaxy S7 launching this year

Ever since the launch of Samsung’s Galaxy S6 for 2015, many leaks have come to light in the past few months concerning new devices to be added to Samsung’s ever growing arsenal of smartphones and tablets. But one interesting leak that stood out was the launch rumor of the Samsung Galaxy S7 in 2015.

Recent reports suggested that Samsung planned to launch a second flagship, the Samsung Galaxy S7 in the second half of 2015, in an attempt to challenge the Apple iPhone 6s directly since the Galaxy S line is usually released in the spring and the iPhone is released in the fall . The rumor was found doing rounds in the South Korean media, but a new source has come up stating it is false.

According to Mobileburn’s source who is within the marketing team of Samsung:

The company remains committed to launching products in pre-determined launch windows, which includes the S series.

Currently, Samsung releases their flagship Galaxy S device in the first quarter of the year. With the Galaxy S6 only 4 months old, it seemed highly unlikely that Samsung will release another flagship so soon. But the domination that iPhone holds may force Samsung to reconsider this option.

The second half of the year has always been dominated by the iPhone since its launch in the market, and Samsung isn’t the company to risk losing sales over trying to dominate the iPhone by launching the Galaxy S7 in the second half of 2015.  The development fees of creating two generations of phones in one year would be tremendous, and if Samsung did release another generation of the S line, it would cannibalize the version released in the first half of the year.

Samsung is probably hoping that the Galaxy Note 5 is going to stand out in its own against the new iPhone. The source has also added that Samsung will not let the iPhone rule the market hinting at maybe an updated version of the Galaxy S6.

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