Iron Man Samsung Galaxy S6 edge sells for $91,000 in China

When Samsung announced the Galaxy S6 edge Iron Man Limited Edition, they knew the red color on the front and back of the device would help make it popular outside the comic book fandom. In particular, they knew buyers in China would likely flock to the device. Combined with limited supplies, Samsung if finding their projections may have been underestimated a bit as shown by a recent auction where one of the devices sold for over 1 million won.

Chinese retailer JD.com recently put one of the Iron Man inspired models up for auction with a closing date of June 11th. Once all the dust settled, the winning bidder had put up a bid of 118.6 million won, roughly $91,635 USD. That is in the neighborhood of 100 times the original South Korean price of 1.199 million won or $1,079 USD.

While Samsung knew it would be popular thanks to the color scheme, they only produced 16 million units to be sold in China. That seems like a large number of devices, but considering the population of China, it is a mere pittance.

For the particular unit that was sold in the JD.com auction, the serial number was 66. Reports indicate the number 6 is recognized as bringing good luck in China and the doubling of it to 66 means things will be twice as lucky. Apparently that also made it more than twice as desirable.

source: BusinessKorea

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