Asus made a profit in June selling its smartphones, momentum should continue well into July
Asus was able to make it profit selling its smartphones last month, reaching 1.5 million sales. The company is expecting to sell another 2 million this month. This comes just a month after the Taiwanese-based company made the Asus ZenFone 2 available in North America, and for cheap.
While Asus does expect sales to climb through June, the company expects the ball to continue growing well into July with the launch of the ZenFone Selfie, a smartphone with a 13-megapixel camera on the front and back.
Beyond smartphones, Asus is planning to sell 8 to 10 million tablets in 2015. The company hopes its new ZenPad line, announced recently at Computex, will help boost those figures. At this point, Asus’ biggest problem is advertisement. In some of the world’s biggest markets, most people don’t think Asus, but they do think Samsung and Apple, and that mainly has to do with advertising.
The best thing the Taiwanese-based company can do is get its name out there, and show the world it’s just as good as the giants in the market, particularly Samsung and Apple.
source: DigiTimes
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