Sony CES 2014 press event liveblog
Sony likes to dip into all the CES waters, so expect mobile, audio and imaging news from the company. We’re betting there will be plenty of big-screen TVs looking to ruin that savings nest-egg too, and we’ll be covering it all when the company’s big presentation starts at 8PM ET — that’s 5PM right here in Vegas.
January 6, 2014 8:00:00 PM EST
Sony likes to dip into all the CES waters, so expect mobile, audio and imaging news from the company. We’re betting there will be plenty of big-screen TVs looking to ruin that savings nest-egg too, and we’ll be covering it all when the company’s big presentation starts at 8PM ET — that’s 5PM right here in Vegas.

We’re in our seats, and Sony’s CES booth (where it’s hosting this press event) is packed.
We’re hearing some Sony artists here. Kelly Clarkson-o’clock.
Words will be coming from me, Mat (@thatmatsmith), while pictures will be the responsibility of Michael (@numeson). He’ll be muscling in for the best shots.


We’re now seeing a subtle, well, loading screen, counting down to kick-off. A minute to go.
Moody Sony teaser. Underway. Cameras, hybrid PCs, headphones, and oh yeah, the PS4.
We’re seeing Sony’s top movies and music artists. More headphones. Oh god. So much Sony hardware.
Kazuo Hirai takes the stage.



Oh yeah — we’ll be talking to Kaz later this week. We’re sure he’ll have plenty to say.

(By the way, Sony’s press event is surrounded by a 360-degree screen. Lots of gadgets going round our heads.)
Kaz has just thanked ex-CEO Phil Molyneux for his work…. and is introducing his replacement at Sony Electronics.
Here’s Mike Fasulo.


He’s thanking Hirai for the company’s recent “One Sony” ethos.


“With our 4K displays last year our theme was watch. At IFA it was create. This year (CES) it’s play.”

“It’s about fun.”
“It’s about enhancing the things that you love.”
“Talking about love.. I love 4K.” Of course, Mike.


“From our pro 4K cameras… we continue to be at the forefront of 4K creation.”

“We were the first to deliver native 4K content to your home.”
“And today we launch the first 4K video content service.”

“… called Video Unlimited 4K.”
And it’ll include Breaking Bad.

Sony’s also collaborating with YouTube on VP9 a new video codec.

Also, Netflix. Reed Hastings takes to the stage. Remember? We saw him at LG’s event earlier today!

Hastings: “We saw that the internet was the way to deliver (4K) content.”

“Many of the content creators are excited about 4K…. All the Originals on Netflix will be in 4K.”
Accord to Reed, 4K will be possible on less than 15 megabits per second. — and that’s over WiFi.



And Reed Hastings is off.
“Sony is the only manufacturer to offer an end-to-end 4K production infrastructure.”

Meaning Sony is powering the creation of an awful lot of that incoming 4K content.


A reminder: “The FIFA World Cup will be recorded in 4K.”
Sony will be prepping some 4K cameras and projectors to show off an entire football field later this week at CES.
Yeah, I said football. You play it with your foot.




And Mike’s just revealed a 4K Handicam. And it’s about the size of a normal handicam — perhaps a little longer.
“You’re not just limited to 4K. It can play back supersampled 1080p video at a higher standard.”




“The real Showstopper is the price?. 4K for $2K.”
Sony’s QX cameras will continue to get upgrades in the future — both smartphone add-ons already saw a major upgrade since launch. Faster WiFi should come soon.

Next up, Sony’s gorgeous full-frame mirrorless interchangeable lens cameras.
(I want an Alpha 7. So much.)


Brian Smith is here to talk up Sony’s new flagship.
? and he took it to Haiti for sample shots.

“I like to bang things around a bit, and I wanted to see if it would capture things under fast situations. It did so perfectly.”
Filed under: Cellphones, Cameras, Gaming, Home Entertainment, Tablets, HD, Mobile, Sony




