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December 21, 2016

Facebook Live adds a bunch of features for famous people

by John_A

Mentions is the behind-the-scenes tool that public figures use to keep track of their brands on Facebook, and today it’s getting three new features aimed at improving the Live video experience. New tools rolling out over the next few weeks include the ability to blacklist certain words or phrases from the comments, fresh customization options for live videos and the option to trim videos after the broadcast has ended.

The new Team Prompts feature is good news for social media managers across the globe. Users are able to create drafts of Facebook Live posts, allowing the public figure to then review and publish those descriptions directly via Mentions. Plus, social media mavens are now able to schedule times they want the star to go live or publish specific posts. There’s also the new comment moderation tool that allows Mentions users to block specific words or phrases from the Live video chat ahead of time.

People in the Mentions club also get an expanded set of Live customization options: The adjustments tray allows broadcasters to flip the camera horizontally or vertically, adjust brightness settings or use a fancy new mirror mode.

Finally, trimming allows Mentions stars to determine when they want their published video to start and stop, after the live broadcast has ended. Facebook is also testing out a broadcaster status bar with a handful of Mentions users, providing realtime details about audio levels, connectivity and battery status.

There’s no word on when or if these features will roll out for regular Facebook Live users, but it seems they would be handy for the hoi polloi as well as the stars.

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