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Posts tagged ‘HTC’


What does HTC need to do to get back on track?

I need to start by saying I’m partial to HTC phones. Not only because they were my entry into Android phones (like many Android users in fact), but because I stuck with them. Up through the One M7, they were my only experience with Android. I had every HTC Evo phone in the series prior to the M7.

The One M8 gave me a reason to finally try another OEM, because the M8 did not push the envelope like previous HTC phones did. When the One M9 launch came by, I was hoping HTC would knock it out of the park. It didn’t, by any means.

So here I am, still waiting for a reason to join HTC once again.

But what exactly is HTC doing wrong? In other words, how would you change the One phone so that you would buy it?

Before I begin, this article is not meant to be another opportunity for haters to drop in a “HTC sucks, I hope they go under” comment. While HTC has made mistakes, it is no where near the level to just say the company sucks and turn your head away.


It’s no doubt that the One series have been beauties. HTC lets the finely-machined metal do the talking. Although the simplistic design is tired at its 3rd iteration, that sexy brushed metal can still attract.

Unfortunately with the M9, HTC did not fix a glaring problem with the M8. The phone is simply too big for a 5-inch phone.

The size of the phone is too weird of a spot to be in. The phone is too big for consumers who still want a smaller display. And the display is too small for consumers who want a phablet.

And why is this? The bezel is due to both the dual-front speakers and that infamous black bar area under the screen.

Now, HTC has expressed that there’s important circuitry under the black bar that inhibits removing it. Excuses won’t help save your phone. Something has to be done.

Concept of what the M9 was thought to be

Concept of what the M9 was thought to be

The next problem is in only offering a 5-inch display phone. This is the craziest thing to me. There are so many people who want large displays. Ignoring that much of the market is inexcusable.



As many, I was pretty upset about the camera in the One M9. Not only because it was a weak contender in the flagship arena, but because in the past, HTC had so much emphasis on superior smartphone camera technology. On the One X/Evo LTE, HTC made it a point to increase the lens aperture (where others didn’t make it a focus until later on).

The subsequent Ultrapixel camera received mixed reception, but at least HTC was taking a stance on something they believed in. I still value low-light capability over MP count.

But with the M9 camera, I didn’t sense any of that passion. It just felt like HTC said, “Here you go, a high MP camera. Enjoy.” Firstly, abandoning the low-light focus made HTC look disorganized and lost. Next, the Toshiba-manufacturer camera sensor in the M9 had issues that other flagships have ironed out by now (grainy/fuzzy shots in lower-light and over-exposure in dynamic range situations). I don’t know if the fault was in the choice of sensor or not enough development on HTC’s part.

What else?

I’ve covered my big issues with HTC’s current offering: Bezel, no large display option, and camera. Do you agree? If you could, what would you tell HTC the next launch needs to have to get your hard-earned money?

Leaks of the upcoming One A9 are worrisome, hinting at a mid-ranger with considerable bezel. It was once thought to be a big-hitter, to make up for the M9’s lack of sales. The direction of the A9 now appears to be a strong budget contender. We’ll know the full scoop on Oct. 20th.

Regardless of what happens, I won’t forget where we’ve come from. HTC was there in the beginning of Android, and its contribution isn’t deserving of quick dismissal.

The post What does HTC need to do to get back on track? appeared first on AndroidGuys.


HTC’s bleak future could turnaround in Q4 2015, report says

HTC Logo (PRNewsFoto/HTC)

HTC has, suffice to say, come into a bleak future this year, losing a whopping $372 million USD. However, things could look brighter for the company going into Q4 2015, as they plan to announce mid-range and high-end devices that will bolster sales, and hopefully, boost profits, according to industry sources.

HTC already announced the One M9+ and Butterfly 3, which is set to hit Japanese shores later this month. HTC also already has a variety of new Desire handsets that they’re pushing, particularly the Desire 728. However, the Taiwanese-based company is really banking on its latest flagship, the One A9, which is expected to be announced on October 30 in New York, London, and New Delhi.

It’s sporting a 5-inch AMOLED display, a Snapdragon 617 processor, and a 13-megapixel rear camera, according to the report from Digitimes. The Snapdragon 617, if true, is an interesting choice considering that its one of Qualcomm’s mid-range processors going into what is expected to be a high-end and premium flagship. Some are hoping HTC’s new flagship is outfitted with the Snapdragon 820, but a recent report claims its sporting a MediaTek Helio X20 chip.

Let’s just hope the new One A9 will turn HTC’s bleak future around. But if the company isn’t able to market its devices like Samsung advertises theirs, HTC may be in the same spot it’s in now in just a couple years.

source: Digitimes

Come comment on this article: HTC’s bleak future could turnaround in Q4 2015, report says


Marshmallow heading to the HTC One M8 GPE this month

LG G3 Vs HTC One M8-13

I’ll forgive you if you had forgotten all about the Google Play Edition range of smartphones, as I had, so it’s lucky that HTC is planning to breathe some new life into its stock Android handsets with an Android 6.0 Marshmallow update for the HTC One M8 GPE.
According to HTC Product Manager Mo Versi, an update for the phone is expected to arrive at some point this month. He didn’t specify a specific time frame, but HTC was pretty fast with a 5.0.1 Lollipop update for the same smartphone, which appeared within a week of the Nexus roll-out. I guess HTC isn’t planning on being quite that fast this time, as further details will be announced once HTC is closer to releasing the update.

HTC Android Marshmallow update plan

Unfortunately, there has been no word about whether a similar update will appear for the HTC One M7 GPE. HTC has already released a list of smartphones (above) that will be receiving Android 6.0, but the M7 and some of HTC’s other slightly older smartphones are all absent from it. Marshmallow updates for its current range of smartphones are expected to begin rolling out towards the end of 2015 and into 2016.


HTC launches the HTC One M9 Pink Edition to support Breast Cancer awareness

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HTC has made some pretty questionable decisions when offering their flagship smartphones in unusual colours, but this is one colour and cause that we can’t argue with. HTC has just launched the HTC One M9 Pink Edition to help awareness of Breast Cancer – and in case the name wasn’t enough to give it away, the HTC One M9 Pink Edition is bright pink. There are actually two versions of the Pink Edition available, one in plain ol’ pink and the other in pink with the Breast Cancer ribbon emblazoned on the back of the device.

The news comes as HTC has pledged $25,000 to the Breast Cancer Research Foundation – though it’s not clear if buying one of these limited edition devices will contribute any more to this amount. However, if you are interested in supporting this fantastic cause, HTC is sweetening the deal (if contributing to charity ever needs sweetening) by throwing in $100 Google Play credit and a Pink Dot View case for $49.99. The device itself is $649 USD unlocked, but will only work on T-Mobile or AT&T networks.

What do you think about the HTC One M9 Pink Edition? Let us know your thoughts in the comments below.

Source: HTC via Phones Review

The post HTC launches the HTC One M9 Pink Edition to support Breast Cancer awareness appeared first on AndroidSPIN.


Pink HTC One M9 – support breast cancer awareness and get an awesome phone while you are at it


Cancer Awareness Month is going full throttle and HTC simply couldn’t stay out of the loop. The Taiwanese manufacturer is not only donating $25,000 to the Breast Cancer Research Foundation in an effort to eradicate breast cancer. As it goes with these social struggles, though, they are not trying to do it all alone. HTC urges its customers to support in a few ways.

For starters, the phone maker is trying to lure its customers into donating whatever cash they can to the Breast Cancer Research Foundation. They have a link for it in their dedicated web page, where you can also find a few other goodies. Customers can help promote awareness by buying one of HTC’s pink cases, which are all offered on a 30% discount right now.

Those itching for something a little more interesting can also purchase a limited edition, all-pink HTC One M9. These devices will definitely stand out in the crowd, and if you want to make your support more visible it’s also possible to get a phone with a pink ribbon painted on the back.

htc one m9 91

Either version of the device is priced at $649. This is not exactly a deal, but you would be putting your money behind a good cause. And it’s a plus if you just so happen to like the color! If that’s not enough of an incentive, you should also consider that HTC is throwing in a free pink Dot View case and $100 in Google Play Store credit. That would be a $150 value! Of course, you also get free ground shipping. The offer is available only until the end of the month and sales close on October 31st at 11:59 PT (while supplies last).

Are any of you thinking of getting one of these? The HTC One M9 may look awesome in pink, but that is not its only lure; it happens to be a great handset. The device features a 5-inch 1080p display, a Qualcomm Snapdragon 810 processor, 3 GB of RAM, 32 GB of internal storage, a 20 MP rear camera, a 4 MP front shooter, a 2840 mAh battery and a design that is second to none.

You can read our full review of the HTC One M9 if you need more convincing. Now, if you are ready for some your dose of breast cancer awareness, just head over to HTC’s website to help out.

Buy the pink HTC One M9!

Read more: 


Which Android devices are getting Marshmallow and when?

Android M : Marshmallow

Google has started rolling out Android 6.0, aka Marshmallow, to a handful of Nexus devices. But, as great as that is, there are still millions of people who have to wait for third-party manufacturers or carriers to get the update. Thankfully, companies like HTC, Motorola, Samsung, Sony and T-Mobile are already outlining their plans to distribute the latest, tastiest version of Android. Not everyone will be happy, of course, but the list of smartphones set to receive Marshmallow isn’t bad — and chances are more will be added over the next few weeks. “So, am I getting it,” you ask? If so, when? Let’s find out.


The over-the-air update should be rolling out now, according to Google.


  • HTC One M9
  • HTC One M8
  • HTC One M9+
  • HTC One E9
  • HTC One E9+
  • HTC One ME
  • HTC One E8
  • HTC One M8 EYE
  • HTC Butterfly 3
  • HTC Desire 826
  • HTC Desire 820
  • HTC Desire 816

HTC says Marshmallow should be available on these handsets by the end of the year.


  • 2015 Moto X Pure Edition (third-generation)
  • 2015 Moto X Style (third-generation)
  • 2015 Moto X Play
  • 2015 Moto G (third-generation)
  • 2014 Moto X Pure Edition in the US (second-generation)
  • 2014 Moto X in Latin America, Europe and Asia (second-generation)
  • 2014 Moto G and Moto G with 4G LTE (second-generation)
  • 2014 Moto MAXX
  • 2014 Moto Turbo
  • Droid Turbo
  • Nexus 6

The good news? Motorola’s taking care of a lot of devices. The bad news? There are no availability details.”We have high standards, so we’ll work fast but we won’t push the upgrades out until we know they’re ready,” the company said in a blog post.


  • Xperia Z5
  • Xperia Z5 Compact
  • Xperia Z5 Premium
  • Xperia Z4 Tablet
  • Xperia Z3+
  • Xperia Z3
  • Xperia Z3 Compact
  • Xperia Z3 Tablet Compact
  • Xperia Z2
  • Xperia Z2 Tablet
  • Xperia M5
  • Xperia M4 Aqua
  • Xperia C5 Ultra
  • Xperia C4

Timing-wise, Sony says it’s working hard to deliver Marshmallow to you as quickly as it can, but it didn’t share any details beyond that.


  • HTC One M8
  • HTC One M9
  • LG G3
  • LG G4
  • LG G Stylo
  • Nexus 5
  • Nexus 6
  • Nexus 7 (2013)
  • Nexus 9
  • Samsung Galaxy Note 4
  • Samsung Galaxy Note 5
  • Samsung Galaxy Note Edge
  • Samsung Galaxy S5
  • Samsung Galaxy S6
  • Samsung Galaxy S6 Edge
  • Samsung Galaxy S6 Edge+
  • Samsung Galaxy Tab S2

Unlike its rivals in the US, T-Mobile was thoughtful enough to put together a list of devices that will get Android 6.0. There’s also a tool on the carrier’s site that lets you see what stage of the update process each device in, which is going to be greatly appreciated by users.

As we said earlier, though, more details from other networks and manufacturers are due to pop up throughout the coming weeks — so stay tuned to this article, as we’ll be updating it with any further details.

[Image credits: yamagiwa2000/Flickr]

Source: Google, HTC, Motorola, Sony, T-Mobile


HTC’s Jason Mackenzie says that pushing out monthly Android security updates is “unrealistic”

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There are things that people want to hear, and then there are things that people don’t – we have a feeling that this falls in the latter category. When asked whether or not HTC will be committing to monthly Android security updates as Google, LG and Samsung have, president of HTC America, Jason Mackenzie, had this to say about the matter: Now, before you grab your pitchforks, let’s just take a step back here. It’s a well-known fact that when software updates are released by Google, the manufacturer has to take time to incorporate the fixes into their software, then it goes to the carrier who adds their own stuff, before it actually reaches all of you. Now, there are varying degrees of waiting depending on what carrier you’re with and such, but all said and told, the whole ordeal is several weeks, if not months. We definitely understand where Mackenzie is coming from, though we’re yet to see exactly how this all turns out once Samsung and LG start churning out the updates.

On the flip side, we have to question – just because it will take awhile to get through to the user, why then delay the security updates even further just so you don’t have to get as many through at once? And that’s without mentioning unlocked devices which wouldn’t have carrier bureaucracy to worry about. It would seem careless to delay presumably crucial security updates, but of course, we have to give all the manufacturers the benefit of the doubt at this point.

What do you think about Jason Mackenzie’s comments on monthly Android security updates? Let us know your thoughts in the comments below.

Source: Twitter via Phandroid

The post HTC’s Jason Mackenzie says that pushing out monthly Android security updates is “unrealistic” appeared first on AndroidSPIN.


HTC posts yet another huge quarterly loss for Q3 2015

HTC One M9+-7

It’s no secret that HTC has been struggling as of late, and it still looks like things aren’t getting any better. As reported by The Wall Street Journal, HTC has achieved yet another huge loss for the third quarter in 2015.

The Taiwan-based smartphone manufacturer has announced that its net loss for the three months ending on September 30th was NT$4.48 billion (~US$138 million). This is compared with a net profit of NT$0.6 billion a year earlier. HTC’s revenue has also dropped to just NT$21.4 billion (~US$658 million) from NT$41.9 billion (~US$1.29 billion) in the same period a year earlier.

HTC One M9+-10Related: HTC is struggling and will continue to struggle44

Unfortunately, this shouldn’t come as a surprise for anyone who has been following HTC over the past few years. The company was recently dropped from the TWSE 50 Index, which is the stock market index of Taiwan’s 50 largest firms. This is after HTC announced its plans to cut around 15 percent of its workforce in an effort to cut costs and improve its profitability.

Although it’s clear that HTC’s mobile efforts are dwindling, all hope isn’t lost for the company. HTC is planning to form a new business unit to focus on virtual reality and connected lifestyle products. The HTC Vive really impressed us when we got a first-hand look at the VR headset back at MWC 2015, so for now, we’ll remain hopeful that the company will get back on its feet sometime soon.

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HTC: monthly security updates are a goal, but unlikely to happen

HTC likes the idea of pushing out monthly security updates to its smartphones and is committed to doing so.  But, for all its efforts, HTC may think this is an unattainable goal.

Jason Mackeznie, president of HTC America, advised that HTC will push for them to happen, however, he relented that it could be “unrealistic” to hit the mark every time out.

Google announced earlier this year that it plans to issue monthly software updates for its Nexus line which are dedicated to security. Falling quickly on the heels of the first Stagefright exploit, Google was joined by other hardware makers (LG, Samsung) who pledged similar support.

As easy as it might be to point fingers at HTC, it’s likely Mackenzie is simply being realistic and honest. HTC will have to receive the update from Google and integrate it into its smartphones and then turn that over to the various wireless providers. Once approved then the update goes out.

Because it has had a tough go at things over the last few quarters, HTC has been forced to juggle things around. In other words, the company may not be operating quite as efficiently as we’d like them to be. And, since its sales are lower than those from others, it stands to reason that a carrier might not be as quick to push things through as it would for a player like Samsung.

How much impact this has on users likely varies from person to person. I wager to guess that while some folks will be up in arms over the news, others might not even know what sort of security updates are expected.

Jason Mackenzie (Twitter)

The post HTC: monthly security updates are a goal, but unlikely to happen appeared first on AndroidGuys.


HTC One A9 heading to the US in October

HTC Desire 626-10

HTC is planning to release a new smartphone on October 20th and a model has just been spotted passing through the FCC and GFC, all but confirming that the HTC One A9 is heading to the US.

According to the listings, there appear to be three HTC One A9 models on the way. There’s what looks to be an international version sporting various network bands and the 2PQ9100 model number, which might be called the A9u. There’s also a 2PQ9120 variant which supports LTE bands 2,4,5,7 and 12, which are commonly used by US carriers. A third 2PQ9300 model supports LTE bands 25 and 26 additionally, which are both specific to the Sprint network.

The FFC and GFC listings are light on other details, but the latter also confirms that the smartphone will be known as the HTC One A9.

HTC-Logo-3 (1)See also: HTC One A9 leaked image shows device in 6 different colors24

The HTC One A9 has leaked a few times already in the past month and it looks to be a mid-range handset. The last rumor pinned the phone on a Snapdragon 617 SoC, a 5-inch 1080p AMOLED display, 2 GB of RAM, 16 GB of internal storage, and a 13 MP camera, although things may have changed since then.

The handset is likely to be unveiled at HTC’s launch event on October 20th. Are you looking forward to the official announcement?


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